The skull, traditionally clothed in a dark and mysterious aura, has now changed its apparel and here becomes a symbol of glamour that pervades the fashion world. The primary protagonist of a vast range of collections (clothing, accessories, and jewels), the Skull is re-interpreted by young designers and high end stylists in order for it to enter the world of fashion. Due to the positive results of the first masculine perfume, Police TO BE [or not to be], and due also to the success this symbol achieved with women in the fashion world, the line To BE has now taken up the challenge posed by this new direction. A Skull shape used to announce a new perfume: an iconic style and symbol that today, more than ever, is worn and exalted by glamorous, trendy, and slightly transgressive women.
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